ICONIC Portfolio
Residential
Commercial
Upcoming


Shop
My Warehouse
Ground Floor
Substrate
Merch


About

Team
Contact
Press
Journal



*inspired by the belief that "the earth never goes out of style," we blend modern, organic design and intentional living where form and function coexist seamlessly.





ICONIC Portfolio
Residential
Commercial
Upcoming



Shop
My Warehouse
Ground Floor
Substrate
Merch


About

Team
Contact
Press
Journal



*inspired by the belief that "the earth never goes out of style," we blend modern, organic design and intentional living where form and function coexist seamlessly.
Team
Meet the Crew







Kaitlyn Wolfe
Founder + Principal Designer

About

Bio

Entrepreneur / Designer / General Contractor / Traveler / Wife

Kaitlyn Wolfe, founder and principal of Kaitlyn Wolfe, is a rare combination of award-winning interior designer and builder, offering a unique expertise that seamlessly blends design vision with practical construction knowledge. Specializing in both residential and commercial environments, she also curates boutique collections of lifestyle products.

Founded in 2016, what started as a solo venture has evolved into a thriving company with a talented team of 25 professionals. Driven by a passion for innovation, Kaitlyn has grown her design and remodel division, ICONIC by Kaitlyn Wolfe, into a brand known for its creativity and ability to deliver streamlined, integrated design and construction services that bring projects to life with precision and ease.

Her dual expertise in both interior design and construction makes her an invaluable partner when collaborating with other builders and architects on new construction and more complex projects. Her deep understanding of the construction process enhances collaboration, streamlining the project and ensuring that the design vision is executed with precision and practicality, ultimately elevating the overall outcome.

Her work is most known for its inspiration from diverse, natural landscapes and her unique use of lighting, materiality, and prioritization of function. Her passion for travel fueled her to complete a recent accomplishment of visiting all 63 U.S. National Parks.

Under her leadership, ICONIC by Kaitlyn Wolfe has received numerous accolades, including Modern Luxury's Best Design Newcomer, an Architectural Digest Pro, four Golden Nugget Awards of Merit, nine Iconic Life Design Awards, two Red Luxe Awards, and numerous features in publications like Modern Luxury, Luxe Magazine, Iconic Life Magazine, Phoenix Home & Garden and more.

Her creative process extends beyond interiors — she is passionate about designing products and collaborating with local artisans to craft unique, handmade pieces. This passion led her to launch Ground Floor, her boutique furniture and lighting line, and Substrate, her curated tile collection. For Kaitlyn’s latest vintage finds and homewares, visit Shop My Warehouse.




Design
Team



Keli
Johnson

Design
Manager


Anastasia
Kurbakova

Lead
Designer

Melike
Surmen

Product Designer
+ Curator

Erika
Fluharty

Lead
Designer

Jordan
McGeehon

Associate
Designer




Daniela
Macias

Junior Designer
+ Draftsman


Annie
Brophy

Junior Designer
+ Draftsman

Paulina
De La Macorra

Junior Designer
+ Draftsman

Brooke
Petsch

Associate
Designer




Build
Team



Cheri
Dickinson

Director of Build
Operations


Brianna
McNulty

Project Cost
Manager

Michael
Mathias

Project
Manager

Rudy
Salazar

Field
Supervisor

Adam
Guterres

Project Manager
Assistant




Celeste
Muniz

Project 
Administrator




Operations
Team



Chelsea
Rodgers

Director of
Operations


Megan
Clark

Director of Business
Development

Sarah
Finerty

Procurement
Manager

Chloe
Vella

Junior Graphic
Designer

Rachel
Salkin

Marketing 
Manager





Jorge
Bautista

Associate Procurement
Coordinator


Tony
Rovinski

Warehouse
Specialist

Shelby
Shufelt

Executive
Assistant

Elyssa
Gamache

Studio
Coordinator

Jay
Smith

Junior Procurement
Coordinator









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